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DIGITAL MARKETING- DIGITAL EDGE
Digital Marketing refers to promoting products, services, or brands through digital channels such as websites, search engines, social media, email, mobile applications, and online advertising. It helps businesses reach the right audience quickly, communicate with customers, build brand awareness, and measure marketing results.
OBJECTIVE
- To develop the basic digital literacy among students.
- To improve students ability to use digital learning platforms and online resources.
- To encourage students to prepare digital presentations and academic materials.
- To create awareness about responsible and safe use of the internet.
- To develop communication, creativity, teamwork and problem-solving skills through technology.
- To prepare students to face the digital requirements of higher education and work place.
